SELL YOUR ADS HERE

Sell More Products and Services with Testimonials

Testimonials are all-important to sell anything. You may already have testimonials for your new book and service, but do you have testimonials for other promotional pieces?

Next time you check out a Web site, notice the testimonials. Testimonials imply approval and recommendation. It's great to have them for your product, even your service; yet, most professionals don't use testimonials for the most important marketing tools--the ezine, the article, and the teleclass.

The Ezine

Does "Subscribe to my ezine" motivate you? To draw your target market's attention, you need to title your ezine and add a short benefit-driven description. Just like a guru recommending a book, you'll reap far more subscriptions when you add a testimonial.

Ezine subscriptions doubled in just one month for "The Book Coach Says" when the Web site added a ezine testimonial from Dan Poynter, self-publishing guru, "Book writing and marketing nuts and bolts--definitely worth your time."  This short line ran just above the place to collect ezine addresses for the ezine.

The Article

Those of you who send articles to opt-in ezines and other Web sites are probably increasing your ezine subscriptions as well as selling more products and service.

To take this one step further, add these articles to your own Web site with a navigation bar "free articles." People visit your site because they want free information.

After they get to your free articles, put a blurb at the top. When people compliment you on your article, use their blurb as a testimonial right above your articles. Here's one from a reader that added many new eBook customers: "You hit another one out of the park. I learn just what I need from your succinct, informative and original articles. Thank you."

The Teleclass

Just like a book, this product will pull far more participants when you add testimonials from past classes to your email sales letter.

"WOW! My Sales Letter worked!!!! Thank you for presenting your 3-session teleclass and eBook 'Create Your Homepage With Marketing Pizzazz.' You helped me focus on who my target market really is-- a major accomplishment. Knowing the difference between benefits and features helped me produce a sales letter that got me a sale the next day I put it up on my site."
- Harriet Meyerson, "Fire Up Your Staff On A Shoestring
Budget"
- http://www.confidencecenter.com

Web visitors don't want to take much time. They only want to spend time on what they know will assist them. Expand your use of testimonials to capture your potential buyer's interest. Then watch your sales grow!

Judy Cullins, 20-year book and Internet Marketing Coach, Author of 10 eBooks including "Write your eBook Fast," and "How to Market your Business on the Internet," she offers free help through her 2 monthly ezines, The Book Coach Says...and Business Tip of the Month at http://www.bookcoaching.com/opt-in.shtml and over 140 free articles. Email her at mailto:Judy@bookcoaching.com

Work at Home, Mom!
Bach Flower Essences
Alzheimer Disease Advice
Bach Flower Essences Shop (German)
Where to buy Original Bach Flower Remedies
Bachblüten Doc Nature
How to use Bach Flowers
J-5 WebKatalog - Web Catalogue
Living after Divorce

MORE ARTICLES:

How to Create Ads that Sell with Little Effort
One of the main problems people find with marketing, is the actual selling. How can you create ads which sell?Well there are tons of articles, and pay for e-books to help you create ad copy, but there is a free and easy way to create your own ads which sell, sell sell.

Super Bowl Ad Bounty - $1000 For Birth Footage in Introfee Ad
In its upcoming Super Bowl ad, introfee.com is offering a $1000 bounty for clear video footage of live baby birth to use in its ad, announcing the birth of its website & service on Feb 3.

Content Ideas for Ads and Brochures When Selling Your Home
Even in this hot real estate market, selling your home requires a bit of marketing effort. Ads and brochures are important and powerful tools.

How to make money selling ad space in your newsletter
If you would observe the company that delivers the daily paper to your doorstep for a business case study, you will come to learn that the newspaper publisher hires reporters, writers and other important staff to create the contents and deliver the papers to their readers.

A Review of the Peel Away Ads Website Ad System
For many people who are looking to make sure that their ads and their websites are getting the improvements and the attention that they need, the idea of taking a look at the Peel Away Ads Website Ad System is one that they should consider We are all realizing that banner ads and sidebar ads aren't getting the attention that they used to

Imagine Renting or Selling Real Estate for $3 Ad Listing Cost
Text4Homes.com presents a low variable cost option to real estate advertising which integrates Internet and mobile technologies. This novel approach highlights tremendous ROI, convenience, immediacy, reach and variety for users.

Parenting With Distractions: Assessing AD/HD in Parents of AD/HD Children
IntroductionIt is estimated that between 1% and 6% of the adult population has AD/HD. (Wender) Forty percent of children who have AD/HD have at least one parent who also meets the criteria for diagnosis.

African American Ad Network Grows, Selects ZEDO for Ad Serving
African American online advertising services company continues to grow. Strengthens leadership position in their category

AdMonsters Launches Ad Operations Training Division for Online Ad Ops Industry Professionals
AdMonsters' Ad Operations Training Curriculum offers Publishers, Agencies, Ad Networks, Portals and other technology companies' practical, hands-on ad operations professional development resources to grow ad operations teams and to expand their recruitment capabilities and audiences.

Classified Flyer Ads Releases Mobile Ad Creation
ClassifiedFlyerAds.com, a leader in online ad creation for real estate, auto, products, and services, has released a new mobile option for creating advertisements.

Ads Dont Sell - People Do !
More about advertising by BIG Mike McDanielAdvertising is not a substitute for good sales technique and superb customer service. Inserting an ad in a handy newspaper to call attention to a line of goods will not sell those goods unless you can back it up with intelligent, well directed sales efforts in the store.

Studying Historical PPC Ad Trends to Optimize Your Seasonal Ad Campaigns
Nowadays, a lot of online businesses rely heavily on certain seasons for increased sales volume. As of this writing, the month of September for most industries indicate a significant time for sales --- it's back-to-school in the US; it's the early start of Halloween and Christmas preparation for Christian nations; it's the beginning of vacation booking for some travel enthusiasts. If you are an online marketer that could benefit from such events, then you might just want to invest on the trend when the demand is in full bloom, because if you're not prepared as a seasonal marketer, you will not reap the fruits of a demanding market during this buying season.

Email Advertising - How Ad Tracking Helped Create a Killer Ad
I recently undertook an email advertising promotion, using a number of advertising media. The exercise involved a program of mine called the Magical Marketing system.

How to Write Ad Copy that Sells
When I write copy for my advertising clients, I always check to make sure the three key elements are in place. 1.