SELL YOUR ADS HERE

Stop Parking Domain Names

Ezines Are Effective In Advertising Your Online Business?


'Ezines are the most cost effective way to advertise your business opportunity'. I'm sure you've heard that phrase many times if you've been marketing on the internet for a while. But is that a myth or a fact?

An Internet Marketer once advertised that he can guarantee $1,000 profit for the user within weeks if he used the techniques outlined in his ebook.

And the secret of the ebook - advertise in Ezines using $2,000 and you are guaranteed success unless your product is useless. Well I didn't try it at the time because I couldn't find $2,000 lying about in the house or in my bank account. However, it does show the belief people have with Ezines.

There are 3 types of ads in Ezines:

Classified Ads

These are small ads which you can find at the bottom of newsletters. There is limited space in these ads therefore your ads have to be eye-catching. Classified Ads in ezines are cheap and sometimes free due to its limited space and location which is at the end of the ezine.

Sponsor Ads

These ads are placed at the top of the newsletter and sometimes in the middle. Some ezines have more than one sponsor ads. Sponsor ads are more expensive than Classified ads and can contain more words so your ad can be more descriptive. Sponsor ads are more effective than Classified Ads as their position in the newsletter is better.

Solo Ads

Solo ads is the most effective way out of the three type of ads for generating response.

Solo ads fills up a whole email which only contains your advertisement. The newsletter is sent on your behalf to its subscribers. Thus your ad will have the biggest exposure. Solo ads are more expensive than Sponsor ads but more effective.

'Great. Super. Fantastic. So what's your advice Alan?' My advice is advertising in Ezines do work. And they work very well. Some people don't think so because after placing some ads and seeing very little or no response they think they have proven that Ezine advertising is a lie used by Ezines Publishers.

Well I can tell you now that they are getting poor responses because they have not followed the rules for advertising successfully in Ezines.

Rules in Advertising in Ezines Successfully

1. If you can, save money and advertise using Solo ads. They have the best chances of being read by the subscribers and they have no other ads distracting or competing against.

2. Work on your subject line. Even with Solo Ads, people will not open your email if the subject is of no interest to them. Subjects which promises massive fortunes in a few days will get deleted with second thoughts.

3. Work on your Content. After the subscribers open your email, your next task is to try and get them to read the content. So make damn sure your content is interesting and enticing enough for them to take some action. Believe the saying "Content is King".

4. When you're advertising other peoples' products using affiliate programs do not send the visitors to the product's website. I think people are crazy when they do this. The reason is that you are sending traffic to other peoples websites and if they won't buy you've lost that lead for good.

Therefore the aim of you ad is to capture their email address so that you can advertise to them again and again. If they don't buy product A then you can advertise Product B to them. Now don't you think that makes more sense?

5. Advertise in well known Ezines and which are related to the topic you are advertising. Advertising stock recommendations to Golf enthusiasts will surely give you a terrible response rate.

6. For Classified ads, make sure you are advertising in large numbers such as 100,000. Not many people read Classified ads and you will be listed among other ads as well. However, you might get lucky if your headline is attractive enough.

To end this article I'm going to share a secret with you on what I think is the best and cheapest way to advertise in Ezines. That is to write your own articles and ask the Ezine Publishers if they are interested in sending out your articles in an issue of their newsletter.

Now let's think about this for a moment. Your own article is published in ezines and placed on their websites. People who write articles are given more respect and are trusted more. Plus your articles will stay on some websites for years which also means that it will generate traffic for years. The traffic is generated with a resource box you can put at the bottom of your article. You can put your URL here and also write a little bit of background about yourself.

You are creating a name for yourself on the internet scene and you are also generating leads which you can email your recommendations to. There is no cost for you when Publishers decide to include your article so the only cost coming out of you is the time needed to write the article.

In my opinion, writing articles for ezines is the most effective way to advertise using ezines. Not to mention it's cheap and will generate traffic even after many months.

If you want to know which ezines to advertise in, the cost, number of subscribers and what services are available that can help you in publish your articles, please send an email to my autoresponder at mailto:ezineart@onlinemoneymachine.com

About The Author

Alan Cheng, is the owner of http://www.onlinemoneymachine.com the membership site to help beginners setup a profit generating online business. With all the right tools to setup your website and advertise effectively. You can contact Alan at mailto:alan@onlinemoneymachine.com.


Rate This Article:

Work at Home, Mom!
Bach Flower Essences
Alzheimer Disease Advice
Bach Flower Essences Shop (German)
Where to buy Original Bach Flower Remedies
Bachblüten Doc Nature
How to use Bach Flowers
J-5 WebKatalog - Web Catalogue
Living after Divorce

MORE ARTICLES:


Google Adsense Program Is A Popular Web Advertising Program
Google Adsense program is a popular web advertising program which provides a good income source for many websites. There are well defined terms of service to strictly adhere to when participating in the program.

Integrating Advertising into Your Web Design
If you are going to be placing ads on your website, you'll want to put some thought into how you'll integrate them. Poor integration of ads into your website will cause visitors to click away fast.

How To Sell Products On eBay Ebook Sell Anything On eBay Ebook
How You Can Become An eBay Power Seller Without Shipping Any Products!

Benefits of free classified ads
Free Classifieds are a type of advertisement which is widely common in periodical, newspapers and on the Internet. Classified advertising is quite different from standard advertising and it allows not only big companies and corporate business but also the private individuals to expose their products or the services to a larger number of customers.

How To Sell A Home That Didnt Sell
If your home has just come off the market and hasn't sold, don't be discouraged. The reason it didn't sell may have nothing to do with your home.

Buy And Sell jewelry Scottsdale AZ
Sell gold Scottsdale

3 Killer Adsense Techniques to Increase Income
If you have a website or a blog then most probably you have been monetizing it with Adsense and one thing which you would be constantly working on is to increase your Adsense click through rates in order to increase your revenue and earnings.

Successful eBay Sellers - Sell Yourself 100% - Ignorance Wont Sell Products
Ebay the biggest online auction offering everyone a piece of the action whether a seller or buyer you would like to be. Skill and techniques are needed in any business venture to be successful so why not learn how Ebay is giving people the opportunity to do just that.

Sell My Old Cell Phone Goes Green in Helping Others Sell Old Cell Phone Units
Sell My Old Cell Phone has gone green, working with customers to make the world a more environmentally sound place to live. The company still allows for consumers to sell old cell phone units, but now it is done in a very green way, limiting the amount of wasted paper products.

Beware Of Google's Top Blue Ads
Accidense

Business Advertising - What Can You Do?
Advertising is the life line of any business, whether small or big, upcoming or established Advertising is the only medium through which a company or a business can interact with people or can tell the people about the products and services provided by it

The 30 Incredible Ways To Sell Your Products Now and Sell More
How to sell more and sell quickly online for your products and service? Here is the long list for your reference. 1.

Ezines Are Effective In Advertising Your Online Business?
'Ezines are the most cost effective way to advertise your business opportunity'. I'm sure you've heard that phrase many times if you've been marketing on the internet for a while.

ADS Spawns Mantis to Attach Downtime in EC2? Deployments
ADS spawns Mantis to attack downtime in EC2? deployments. Web development innovator Atlantic Dominion Solutions (ADS) today introduced the only continuous monitoring and management solution for Rails apps deployed onto Amazon EC2 - ADS Mantis. Businesses can now use EC2 to scale on demand and still get the consistent, reliable, and personal service previously limited to traditional hosting solutions.

Dealing With Public Service Ads on Your Website
Many of us start out with websites that we want to generate some income with, so we think that Google is the one and only solution to our desire or even our need to earn some extra money. And, it's fair to say that a lot of money can be made with the use of Google ads on one's website, but only if they work correctly. Money is made on these ads when relevant ads are posted on our website so that visitors can click on them and we can be compensated for every click! Unfortunately, a good deal of the time one will visit their website only to find that public service ads have been placed on their website by Google, and these ads don't pay at all when your visitors click on them.

| Site Map | Home

Privacy Policy | Copyright/Trademark Notification